Social media basic course

Get off to a successful start online!  

Would you like to sustainably increase the visibility and success of your agricultural business? In this practice-orientated basic course, you will learn how to use social media in a targeted way to strengthen your brand, attract customers and deepen the connection to your community. With us, you will create the basis for an authentic and professional presence that emphasises your uniqueness.  

What to expect - course content at a glance:

• The basics of social media use: You will learn how to set up and use your profiles optimally to increase the visibility of your company.
• Target group analysis and content strategy: You will learn which content inspires your target group and how to communicate authentically and effectively.
• Increasing reach: You will learn about social media tools and understand how to maximise your reach and make your brand known.
• Legal basics: You will learn how to avoid legal pitfalls and observe copyright and data protection regulations.
• Practical tips for farmers: From harvest time to animal husbandry - you will learn what makes your farm special and how you can tell your personal story.

Who is this course suitable for?

This course is aimed at:

• Farmers who want to strengthen their brand and attract customers and employees.
• Companies that are planning to start using social media or want to optimise their existing presence.
• Operations managers who want to align their communication strategy with the digital world.

Why should you take part in this course?

Your advantages at a glance:

• Easy to implement: step-by-step instructions for a successful start.
• Visible results: Increase your reach and build a strong community.
• Contemporary solutions: Utilise current trends to make your business future-proof.

Participant voice:

‘Thanks to the basic social media course, I learnt how to present my business authentically and address customers directly. The tips for storytelling and content creation are worth their weight in gold!’
– Anna, Dairy farmer from Bavaria

Frequently asked questions (FAQ)

•   Is the course also suitable for beginners? 
  Yes, the course is structured in such a way that both beginners and advanced students can learn new skills and put them into practice straight away.
•   What are the technical requirements for participation? 
  All you need is a computer, tablet or smartphone with internet access.

Register now and get started!

Secure your place on the course and make your agricultural business digitally visible and successful. Get started today and lay the foundations for a successful future!